One of the reasons bloggers quit is because they have no readers. There is a lot of competition in blogging that you wouldn’t think your website can be shortlisted and be viewed by millions of readers as there are more established brands online which looks more trusted and is more developed than yours. Not everyone can instantly gather millions of readers overnight. The truth is it takes time, but you can attract readers even after you have just launched your site if you follow this guide.
Search Engine Optimization
How can you attract readers if you don’t use the frequently used word or phrase when they look for information? Search Engine Optimization is a method that optimizes your blog across popular search engines like Google, Yahoo! or Bing.
Link back your blog several times across the web to establish your online presence. You are making it possible for anyone to find you online because your link is essentially on related blogs. Additionally, you are more likely to attain readers interested in your blog if you link it to blogs that are related to your niche.
Use social media to entice readers and gain online presence. You may not get fantastic ratings or responses to your blog, but the point of social bookmarking is to make your site be seen everywhere.
Fish Readers Through Headlines
When a reader visits your blog, they don’t click on every blog post you have and read everything. Readers, most of the time, simply glances towards headlines and soak in information as quick as possible. Readers are likely to bounce away if your writing doesn’t speak to them.
Create headlines that will draw attention to your blog. Write a headline that is unique, easier to digest, and is very eye catching.
Content is king. Expect that if your blog doesn’t provide quality content, your readers will abandon you. Quality content means that your content is informative, at enough length, and is free of grammar and spelling mistakes.
When writing a content make it to a point where you edit the post as often as possible in order to make it sound perfect, and is very presentable. This kind of content makes you want to look back and be proud of what you’ve done. Quality content is timeless and impressive, without these features, how would you expect to stand out from the competition.
Create a sense of belonging
Make your readers feel as if they belong to your blog by speaking directly to them when you write a post. Let the readers be involved in your work by referring to their old comments, making jokes your loyal followers will understand, and set an audience that displays a blogging family.
Contests are a way you can grab attention to new readers and make old readers participate more. It is possible that you may get quality readers, but in this manner, you get a temporary boost in traffic thus improve you online visibility.
You may get a few loyal readers using such method , but the important thing is you have shown to these readers that you exist. The conversion rate is higher compared to using social media to entice readers in your site.
Understanding reader feedback is important to attain your blogging success. It helps not only engage readers and gives them a medium to interact with the author and gives them the impression that you are happy to hear their opinions about your post.
Once you have established your online presence, don’t stop there. Measure your reach using Google Analytics Tool, or Open Web Analytics. These tools determine that types of traffic your blog generates. Using such data, you can adjust your blog to develop a strategy that will better attract larger audiences.
Enjoy the article so far? Recommend it to your friends and peers.
Be the first to our articles and get latest updates.
RSS Feed Subscribe by email
Ready To Get Started?
3 Business Essentials for Online Entrepreneurs